CASE STUDIES
Ola
Designing payments and rider experience for one of India's largest ride-hailing platforms.
TIMELINE
2017 — 2018
ROLE
Senior Product Designer
FOCUS
Payments · Ola Money · PWA
PLATFORM
iOS · Android · PWA
OVERVIEW
At Ola I led design for payments and Ola Money — high-impact, time-critical projects for millions of riders a day, shipped closely with Product and Engineering. Three of them, each a self-contained case study.

CASE STUDY 01
Debit Card Payments
Growing card acceptance with a fraud-capture flow that adds friction only for risky riders, never trusted ones.
Payments · Fraud · Risk tiers →

CASE STUDY 02
KYC Verification
Turning an RBI wallet-verification mandate into a flow riders could finish before the deadline.
Compliance · Onboarding · Ola Money →

CASE STUDY 03
Drop Location on PWA
Cutting driver cancellations on data-light Ola Lite with a map that loads only when a rider needs it.
PWA · Maps · 17% cancellations →